Our Cultural Tourism team is responsible for increasing awareness of, and visitation to, Chicago’s cultural institutions, events, attractions, and neighborhoods by promoting travel to Chicago as a premier destination experience.
Our four core objectives include:
- Position Chicago as a global cultural destination by leveraging Chicago’s arts, culture, and neighborhood resources.
- Serve as a catalyst for communication and partnerships among agencies, organizations, and stakeholders in arts, culture, and tourism.
- Enhance the visitor experience and orientation.
- Establish metrics to measure and track growth.