Bear Icebox Communications

Bear Icebox Communications is a Chicago-based PR and communications agency operated by Bob and DeAnna Spoerl. What started as a boutique operation has grown into a nationally recognized agency, serving clients across the U.S. in industries ranging from professional services and AI to manufacturing and franchising. With a reputation for blending media relations, thought leadership, and content strategy into measurable outcomes, BICOM is known for its data-driven PR and commitment to elevating brands through strategic storytelling.