Mag Mile Shop Fest - Blog

Ever since the inaugural The Magnificent Mile Shopping Festival last year, locals and visitors now look to August as THE month to jump start their Fall shopping.

This year, the two-week shopping festival will be held August 24 - September 6, and the schedule is packed to the brim with fashion events, runway shows, music concerts and culinary events. Many of the stores in the area will have discounts, perks and free gifts for shoppers. Also, hotels in and around The Magnificent Mile will offer festival-specific hotel packages that may have you booking a staycation simply to take advantage of, say, that $100 Saks Fifth Avenue gift card that the Fairmont Hotel is offering in their Great Avenues Shopping Package. To round out the experience, restaurants such as Harry Caray's Italian Steakhouse, Texas de Brazil and Wildfire will be serving up some specials that will help when it's time for you to refuel from all of that shopping. 

With all that said, here are a few fashion-related events that should definitely be on your radar: 

August 24

Fall Trends Fashion Show hosted by Kelly Osbourne
Pioneer Court, 401 N. Michigan Avenue

Last year's show had me running straight to Nordstrom to pick up a Calvin Klein cape that was featured on the runway. If you're looking for Fall fashion inspiration, this is the best place to start.

Dress For Success with TheWorkingWardrobe
Water Tower Place In-Fashion Lounge, 835 N. Michigan Avenue
6:00PM - 8:00PM

This fundraiser, hosted by TheWorkingWardrobe's Kate Jacobsen and You & Me This Morning's Jeanne Sparrow, will teach you how to dress for success and allow you to indulge in a great selection of food, drinks and sweets.
Tickets: $35 

August 31

Trend-Tastic with IADT's Susan Wade
Water Tower Place In-Fashion Lounge - Level 7, 835 N. Michigan Avenue

We all could use a refresher on how to predict trends and when to buy of-the-moment items versus classic pieces. And who better to school us than Susan Wade of the International Academy of Design and Technology?

In Fashion - Box

September 6

Fashion's Night Out
Various Locations
3:00PM - 9:00PM

There will be plenty of in-store events happening along The Magnificent Mile, in celebration of this annual event. Ulta will kick things off with a beauty event at Pioneer Court; 900 North Michigan Shops will have a full-out fashion party hosted by actress and fashion maven Ali Larter (of Heroes); and Water Tower Place will have an international themed event that will whisk you away to London, Paris and Milan, all within the confines of its 7-level structure.


The list of The Magnificent Mile Shopping Festival events, discounts and participating establishments continues to grow. To keep track of it all, visit Then sync up your calendar with your comrades. It's going to be a long (and fun) two weeks!