PARTNER NEWSLETTER: MAY 2015

CELEBRATE THE ONE YEAR ANNIVERSARY OF CHOOSE CHICAGO AND MACY'S OFFICIAL VISITOR INFORMATION CENTER

Choose Chicago and Macy's Visitor Center

You are invited to celebrate the one year anniversary of Choose Chicago and Macy's Official Visitor Information Center. The Open House event will be on Wednesday, May 27 from 11 a.m. - 6 p.m. at the Macy's Visitor Information Center, 111 N. State Street, Lower Level. Stop by and learn about the services offered to enhance the visitor experience in this premier, state-of-the-art center while enjoying light refreshments.

Also, don't forget to send us your brochures to replenish the racks at our Visitor Information Centers (VICs) for the busy summer season. VICs are located at Chicago Cultural Center at 77 E. Randolph Street and Macy's Lower Level, 111 N. State Street. Please note that the collateral we display are targeted towards visitors. Residential-type guides, materials or directories will not be displayed. If your organization is interested in displaying your collateral at our centers or have questions, please contact Alicia Silva at asilva@choosechicago.com.

For more information about our services, visit our website.

 


CHOOSE CHICAGO EPIC ADVERTISING OPPORTUNITIES

Chicago Epic - Cultural Tourism Newsletter - May 2015

Ride the momentum of the Chicago EPIC campaign by advertising your business on ChooseChicago.com.

As the official travel-planning website for Chicago, ChooseChicago.com reaches more than 6 million visitors who view more than 17 million pages annually! 

  • ADVERTISING OPPORTUNITIES: Our banner ads are sold on a guaranteed impression-over-timeframe basis, allowing you to control your exposure.
  • OPTIMIZED CAMPAIGNS: Ability to optimize throughout the run of your campaign by analyzing section performance and making necessary adjustments.
  • PERFORMANCE: Monthly reporting gives you visibility into campaign performance. Because the traffic to ChooseChicago.com is extremely qualified, our click-through-rates are well above the national average!

Last year ChooseChicago.com generated more than 150,000 clicks to advertiser websites! 

Start your summer advertising campaign in time to reach the leisure travelers planning their summer trip, by contacting:

Randi Rogers
Randi.Rogers@MilesPartnership.com
(312) 344-3553

 


WHY CHOOSE CHICAGO: JOHN COLLETTI, GIBSONS RESTAURANT GROUP

Choose Chicago Annual Meeting 2015

John Colletti (2nd from left) is Managing Partner for the Gibsons Restaurant Group. Colletti talks about joining Choose Chicago as a partner and how the industry network has benefited his business.

How would you describe your position with Gibsons Restaurant Group? What do you do?

I'm managing partner for the Gibsons Restaurant Group and the face of the company.

What are your current projects?

We recently opened the new Polo Bar in New York City for the Ralph Lauren Company and The Boathouse in Disney World, a large casual dining restaurant on the water at Disney Commons with boat rides, a large gift store and a 450-seat restaurant on the water.

What are some of the goals of your organization?

Our daily goals are to produce the finest food with the greatest service possible.

What projects are you most proud of?

We are extremely proud of our recent participation with the James Beard Foundation, hosting Chef's Night Out at our event space The Montgomery Club.

How has your relationship with Choose Chicago benefited your business directly?

Being involved with Choose Chicago has kept our company informed on the many projects and initiatives that Choose Chicago has implemented to further increase visitation to the City of Chicago.

Why did you join? What were your expectations?

I joined Choose Chicago to become involved and be aware of what is happening with tourism due to the fact that it is such a huge economic engine for Chicago - specifically the dining community. I recommend joining so that other organizations may stay abreast of current trends and incoming events, and leverage their marketing platforms to better promote their business to the millions of visitors who come to our city annually.

Of all that Choose offers, be it networking, advertising or otherwise, what has been the greatest benefit to your organization?

One of the many benefits is building relationships with other industry professionals associated with Choose Chicago and the vast network of contacts at our disposal as a partner.

What does your recent Chicagoland North American Meetings Industry Day Four Star Award mean to you? To what do you attribute your business and event success?

The Four Star Award was a great surprise and a great honor. To be recognized by your industry peers in your respective business is very humbling.

What did you hope to achieve by presenting James Beard Eats Week and how important was hosting the James Beard Awards here for GRG and the Chicago culinary community? 

By hosting the James Beard Eats Week event in Chicago, it just further solidified our stature in the U.S. and the world as a great culinary destination with world class restaurants and hotels!



RECENT SHOW SUCCESS AND UPCOMING CONVENTIONS

In April and earlier this month, the City of Chicago and McCormick Place welcomed a bevy of major events that promoted Chicago on a global stage, highlighted by the NFL Draft, James Beard Awards and Microsoft Ignite. Thousands of attendees converged in Chicago from around the world for these events - we congratulate them on their successes!

Looking ahead, between May 11 and June 30, 2015, we are expecting 309,698 attendees for meetings and conventions including groups of all sizes, not just citywide conventions. This is truly a thrilling time for our meetings/events and hospitality industries and could not be possible without the support of you, our partners.

The 2015 NFL Draft was held at the historic Auditorium Theatre of Roosevelt University, and for the first time, included an outdoor element to allow for more people to take part in the festivities. Congress Plaza hosted Selection Square, home of the 32 Draft tables, and Grant Park was transformed into Draft Town, a free, three-day outdoor interactive fan football festival that stretched the size of 15 football fields. A total of 200,000 people visited the event over the three day period.

On Monday, May 4, culinary luminaries from around the nation flocked to Chicago for the James Beard Foundation Awards - held for the first time outside of New York City in its twenty five-year history.  Chicago's most prolific culinary leaders stole the show with the debut of "The Chef Whisperer," a hilarious short film presented by Partners and Executive Producers at the Illinois Restaurant Association, Choose Chicago, Potenza Productions, The Second City and Kevin Boehm of the Boka Restaurant Group.  The cast includes superstars Grant Achatz (Alinea, Next, The Aviary); Rick Bayless (Frontera Grill, Topolobampo, XOCO); Carlos Gaytan (Mexique); Stephanie Izard (Girl& the Goat, Little Goat Diner); Tony Mantuano (Spiaggia, Terzo Piano, Bar Toma, River Roast); Richard Melman (Lettuce Entertain You); Mindy Segal (Mindy's Hot Chocolate); Alpana Singh (The Boarding House, Seven Lions); Art Smith (Table Fifty-Two); Doug Sohn (Hot Doug's); Takashi Yagihashi (Slurping Turtle) and others. Special cameos included those by Chicago Mayor Rahm Emanuel, and Illinois Governor Bruce Rauner

View "The Chef Whisperer" here.

Microsoft Ignite (May 4-8), the technology company's debut conference, welcomed 20,000+ attendees and completely sold out of registrations and hotel rooms - an estimated 83,525 room nights were booked. Meet-up events took place across the city, and a number of Chicago buildings lit up "orange" to welcome Microsoft, including the InterContinental Hotel Chicago, Willis Tower, Peninsula Terrace, Chicago Loop Alliance's Lightscape and Trump International Tower spire. Thank you all for coloring the town orange! 

Chicago Comic & Entertainment Expo (C2E2) - This annual convention combining the very best in comics, movies, television, gaming, art and pop culture was held April 24-26 at McCormick Place. This year, we are proud to announce C2E2 welcomed a record 71,000 attendees, 10,000 more people than in 2014. This Chicago convention devoted to entertainment is a true crowd-pleaser and we congratulate them on their record numbers!

National Cable & Telecommunications Association
INTX: The Internet & Television Expo - An estimated 10,000 attendees came to INTX at McCormick Place, selling more than 13,000 hotel room nights. INTX allows attendees to learn, network and do business in the global Internet and television economy, an impactful show for the entire spectrum of the digital media space. Thank you for joining us in Chicago!  

UPCOMING CONVENTIONS, MAY 2015
GROUP DATE

ESTIMATED
ATTENDANCE

VENUE

INFORMATION
National Restaurant Association Show 2015 5/16-19  60,000+ McCormick Place
More than 40 foodservice segments from all 50 states and 100+ countries come together every May in Chicago to taste, test, shop, network and connect. The hospitality industry comes alive for the annual NRA Show.
National Confectioners Association Sweets & Snacks Expo 5/19-21
16,000+
McCormick Place
The Sweets & Snacks Expo, on track for another record year of attendance, gives attendees the opportunity to see candy, chocolate and gum products, as well as hundreds of snack, nut and cookie products. Sweet tooth not required, but highly encouraged!
American Society of Clinical Oncology (ASCO) Annual Meeting 5/29-6/2
 30,000+  McCormick Place

ASCO's Annual Meeting brings together 30,000+ oncology professionals from around the world to Chicago. Educational sessions feature new therapies, state-of-the-art treatment modalities and ongoing controversies in the field. Ground-breaking research and networking opportunities, for example, make ASCO's Annual Meeting an invaluable event for oncology and science. 

New: ASCO's Conquer Cancer Foundation will kick off their first public facing marketing campaign in Chicago at the Cubs game on May 27. Many local organizations are promoting this campaign, which hopes to raise $150 million for cancer research. Choose Chicago has been an integral part in introducing the CCF staff to Chicago organizations such as IHLA, Chamber of Commerce, Chicago Cubs, etc. to ensure a successful kick-off. CCF hopes to make this an annual event in Chicago during ASCO.


 


JOIN OUR NEW FACEBOOK GROUP

Choose Chicago Facebook Group header

Come one, come all! Join us in our new private Facebook group: facebook.com/groups/ChooseChicagoPartners.

We have made the move to a private Facebook group and left our partnership Twitter behind to provide more value for YOU, our partners. Our goal is to always find a way to provide the most value to you and the same case is true with social media.

After getting much feedback we learned that you wanted a place to ask questions as yourself and not as the brand (like on Twitter), interact and network with other partners. We encourage you to join our private group and invite all of your co-workers (ex: marketing, business development, sales, meeting & event planners) that would benefit by staying in touch with Choose Chicago.

Representatives from the partnership department and our Social Media Specialist will monitor the group and share updates, answer questions and help stoke conversation among partners. And don't worry about privacy - if your account is private people will still not be able to see the content on your Facebook page. They will only see the comments you post in the group. We look forward to seeing you in our new Facebook group!

 


JOIN US FOR THE CHICAGO CARES SERV-A-THON

Chicago Cares logo

We're in this together. Chicago Cares' Serv-a-thon is about making our city stronger and connecting with each other along the way. Be one of 5,000 volunteers who spend the day volunteering, meeting critical needs in every corner of the city.

This one day of service impacts Chicagoans for years thanks to the work of volunteers in every corner of the city. From revitalizing schools for deserving students and teachers to fostering hope and community among seniors, volunteers leave a profound mark.

Date: Saturday, June 27, 2015

Location: Daley Plaza for the morning kick-off and afternoon celebration at 50 W. Washington. Service projects at sites throughout the city in between.

Schedule:

  • Registration: 7:30-8:30 a.m. (includes coffee and continental breakfast)
  • 8:30 a.m.: Assignment in hand, board bus to project site
  • 2:30-3:30 p.m.: Finish completing project and head back to Daley Plaza on bus
  • 3:30-5:30 p.m.: Celebrate with food, drink and live music at Daley Plaza

Special Note: We have limited spots available through Choose Chicago's event sponsorship. This year we are offering spots to our valuable partners to particpate alongside the Choose Chicago team.

Instructions and link to register: Instructions below to sign up

  • Click here to access registration site
  • Select "Sponsor Volunteer," "Join a Team," and search for Choose Chicago or select from the list.
  • Be sure to input the following code at checkout to waive the fee: 22SPSAT
  • Deadline for registration is June 15, 2015

The Chicago Cares Serv-a-thon is a rain or shine event, so be prepared to make a difference in the community on June 27. We will make a sizeable impact in every corner of the city, from enhancing schools and planting gardens, to sprucing up playgrounds and fostering a thriving community. Further, we'll see what's possible when we roll up our sleeves and work together to transform our community.

Since 1991, Chicago has activated 500,000 people in service to address critical issues - from education to health and wellness to job readiness - in every corner of the city. In the process, the organization creates programming for more than 200 schools, parks and nonprofits.  

If you have any questions, please contact Erin Arciero, Partnership Development Manager, at earciero@choosechicago.com or by phone at 312.567.8528.

 


MAKE PLANS TO ATTEND ASSOCIATION FORUM OF CHICAGOLAND'S HONORS GALA 2015

Association Forum of Chicagoland Honors Gala 2014

The Association Forum of Chicagoland's Honors Gala is a tradition for Chicagoland associations and serves as Association Forum Foundation's cornerstone fundraising event of the year. The evening brings together association professionals and suppliers to celebrate and honor the achievement of industry colleagues and partners.

For supplier partners the Honors Gala is a once-a-year opportunity to host your top clients and prospects in an environment that celebrates and encourages the achievements of the association community.

For association professionals, the event is a great way to reward and celebrate your staff for the work that they do for your organization.

We encourage partners to support this important fundraising event by registering to attend. The link below also has options to sponsor the Gala, should you choose.  

Thursday, June 18
Navy Pier, Grand Ballroom
6 - 10 p.m.

Learn more and register for the AFF Honors Gala 2015

Honors Gala Sponsor Opportunities

  • Goal Partner: $13,500
  • Strategic Partner: $9,000
  • Honors Partner: $5,000

Honors Gala Registration

  • Table $4,500
  • Individual Ticket(s) $450
 

CHOOSE CHICAGO PARTNERSHIP OFFICE HOURS

Drop by and see us during our monthly office hours! Choose Chicago will offer one-on-one walk-in hours for our partner organizations at our downtown office located at 72 E. Randolph. Office hours provide an opportunity to meet with the Choose Chicago Partnership team as well as a representative from Miles Partnership to discuss:

  • Questions or concerns regarding your partnership
  • Benefits and resources available to help grow your organization
  • How to enhance your online profile including a tutorial on the Partner Extranet
  • Choose Chicago's educational and marketing opportunities
  • Ways to build stronger relationships with the Choose Chicago team

Date: First Thursday of every month:

  • June 4, 2015

Time: 9:00 a.m. - 11:00 a.m.

Place: Choose Chicago Loop Office Conference Room
72 E. Randolph Street - 3rd Floor
Please sign in at the security desk

For more information about Choose Chicago office hours:
Please contact Mayela Hobbs, Manager of Partner Relations & Outreach, at hobbs@choosechicago.com or 312-567-8462.



CAPTURE THE VALUE: MAKE THE MOST OF YOUR CHOOSE CHICAGO PARTNERSHIP - Register

Discover the best ways for your organization to connect with our Choose Chicago team. Meet one-on-one with representatives from across Choose Chicago to share information about your products and services during our informal and energetic networking event.

Thursday, May 28, 2015

8:30am - 9:00am: Registration & Continental Breakfast
9:00am - 10:00am: Network with Choose Chicago team

Ivy Room
12 E. Ohio Street
Chicago, IL 60611

This event is complimentary

Register Now



CHICAGO GOLF CLASSIC - Register

Join Choose Chicago and industry colleagues for a great day of golf at this year's Chicago Golf Classic. The Chicago Golf Classic is a terrific opportunity to network with colleagues, entertain clients and enjoy a great day of golf while fostering and developing partnerships within the industry.

Not a golfer?  There are still many opportunities to be involved in this annual hospitality industry event.  Other sponsorship opportunities include but are not limited to:  food and beverage, gift, course, reception, prizes etc.  Call or email Lori Adlesick today to discuss how you can get involved: ladlesick@choosechicago.com or 312-567-8496.

Thursday, July 16, 2015

Cog Hill Golf and Country Club
12294 Archer Ave.
Lemont, IL 60439

Registration Deadline:

Monday, July 6, 2015

Schedule:

7:00am:               Registration and driving range open
                           Continental breakfast

9:00am                Shotgun start

1:30pm                Reception in the pavilion on the Dubsdread 18th Green

Register Now

 


WELCOME OUR NEW PARTNERS

Join us in welcoming the newest partners this year to Choose Chicago:

 


CHICAGO GOSPEL MUSIC FESTIVAL

Chicago Gospel Festival

Gospel got its start in Chicago in the early 1900s in the Bronzeville neighborhood. This year, the annual Chicago Gospel Music Festival will continue to keep that tradition alive for its milestone 30th year at Millennium Park, May 29-31. Get your fill of inspirational tunes over this three-day event featuring the best in local, national and international gospel music performers.

The event is free and family-friendly, so settle in for some powerful performances. Help support this outstanding music festival by promoting it to your clients and visitors any way you can. The Gospel Music Festival kicks off Chicago's big lineup of summer festivals, and what better way to do so than with extraordinary vocalists, lively choral groups, and the best in traditional and contemporary gospel.

 


CHICAGO BLUES FESTIVAL

Chicago Blues Festival: June 12-14, 2015

The Chicago Blues Festival is the world's largest free festival of its kind, featuring famed performers playing to more than half a million fans each year. From June 12-14, don't miss headlining performances by Zora Young, Clarence Carter, Syl Johnson and none other than Chicago legend Buddy Guy. Head to Grant Park for this three-day festival that proves Chicago is the Blues Capital of the World.

 


CHICAGO PRIDE FEST® AND PARADE

Pride Parade

Celebrate Chicago's diverse LGBT community at the annual Pride Fest® and Parade, now in its 46th year! The parade, running from Broadway to Halsted between Montrose and Diversey, features floats, decorated vehicles and marching groups representing organizations, businesses, elected government officials and other notable individuals. 

The two-day official Pride Fest® lets visitors enjoy an eclectic lineup of crafts, food and entertainment from some of Chicago's finest LGBT performers. 

Pride Fest®: June 20-21, 2015
Pride Parade: June 28, 2015

 


CHICAGO IN THE NEWS

 


MARKETING CHICAGO

As Chicago's official destination marketing organization, various Choose Chicago team members travel the world to share our story and encourage visitation to our city. Here's where we'll be connecting with our customers/partners over the weeks ahead:

5/18-5/20, 2015
HelmsBriscoe Annual Business Conference 2015
Las Vegas, NV
5/19-5-21, 2015
IMEX Frankfurt 2015
Frankfurt, Germany
6/09-6/11, 2015
IBTM 2015
Chicago, IL
6/09, 2015
San Francisco Road Show 2015
San Francisco, CA
6/10, 2015
Los Angeles Road Show 2015
Santa Monica, CA
6/11-13, 2015
Collaborate Marketplace 2015
Orlando, FL
6/16, 2015
St. Louis Road Show 2015
St. Louis, MO
6/17, 2015
Detroit Road Show 2015
Detroit, MI
6/22, 2015
Atlanta Road Show 2015
Atlanta, GA
6/23, 2015
Washington, D.C. Road Show 2015
Washington, D.C.
6/24, 2015
Philadelphia Road Show 2015
Philadelphia, PA
6/25, 2015
New York Road Show 2015
New York, NY
6/29, 2015
Chicago Road Show 2015
Chicago, IL

Choose Chicago has several upcoming opportunities for our partners to participate in shows and events around the world. Please email eventrsvp@choosechicago.com for more information - more details to be released soon.

For more information, please contact Lori Adlesick, Vice President of Industry Relations & Special Events, at ladlesick@choosechicago.com.

Join Us. Become a partner of choose chicago today.
Partner Login
Log on to manage your account, access the convention calendar, exclusive research and more.
Have Questions ?
Hotel and Lodging Partner Pricing